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Faculty of Liberal Arts and Communication of Ninbgo University consists of four departments, including Chinese Language Department, History Department, Communication Department and Tourism Management Department which is also the foundation of Sino-European Institute of Tourism and Culture. The faculty is rich in human resources with high education and sophisticated teaching skills, and also has a variety of Master programs and different educational levels, which contribute to the cultivation of practical and qualified personnel. International cooperation with Université d'Angers to cultivate high-end professionals in tourism management is well operated. Besides, long-term collaboration with universities in Japan, Switzerland, Spain, Indonesia and Taiwan are well established. So far there are more than 80 staff members in the faculty, including 24 professors, 27 associate professors, 40 PhDs and a lot of excellent teachers in all kinds of provincial human resources projects.

There are 9 undergraduate programs in the faculty: Chinese Language and Literature, Chinese Language and Literature Pedagogy, History, History Pedagogy, Journalism, Advertisement, Tourism Management, Tourism Management (Sino-French program) and Humanity Pedagogy, among which Chinese Language and Literature is municipal key program and History and Journalism are key programs designated by the university. Tourism Management (Sino-French program) is a key point of university’s international education programs. According to the educational pattern which is “platform plus module”, Chinese Language and Literature program is composed of 3 specialties: Chinese Language and Literature, Traditional Chinese and Secretory. The major of Chinese Language and Literature Pedagogy aims at training Chinese teachers in middle school. History Program includes 3 specialties: History, Traditional Chinese Pedagogy and Study of Local History that is the only one all over China. History Pedagogy aims at training history teachers in middle school. Journalism has 3 modules like Journalism, Internet journal and digital multimedia. Advertisement has 2 modules including Advertising and Internet Communication. Tourism Management program consists of 3 specialties: Tourism Planning and Management, Hotel Management and International Tourism. Tourism Management (Sino-French program) is an international cooperated program granted by the State, which adopts the pattern of “3 plus 1” in order to cultivate bachelors owning both Chinese and French diplomas. Humanity Pedagogy program has 3 specialties: History Pedagogy, Geography Pedagogy and Politics Pedagogy, with a goal of making students become qualified middle school teachers.

The faculty has 2 senior master programs (Chinese Language and Literature, Chinese History), 2 junior master programs (Tourism Management, World History), 2 provincial key programs (Chinese Language and Literature, Chinese History), 2 municipal key programs (Chinese Language and Literature, Chinese History) and 1 university’s key major (Jourmalism). There are 3 research platforms, which are research center of Eastern Zhejiang Culture and cultural city construction of Ningbo (cooperated with Ningbo government and Chinese Social Science Institute), research base of Eastern Zhejiang Culture for Municipal Social Science Institute of Ningbo, Training base of Applied personnel in Ningbo, and also main participants of research center of Zhejiang Ocean Culture and Economy. There are another 9 institutes / research centers (Regional History Institute, Chinese Modern History Institute, Institute for History of historical Study, Chinese Language Institute, Chinese Traditional Literature Institute and Chinese Modern Literature Institute, Research and Development Center of Ningbo Culture, Research Center of Tourism Economy and Culture).

Sino-European Institute of Tourism and Culture has been established in July, 2001. It shares the same staff with Faculty of Liberal Arts and Communication. This institute is based on the stable cooperation with Université d'Angers. From the perspectives of education, discipline development and social economic services, it is trying to obtain more excellent educational resources abroad and supports from local government, in order to enlarge this onefold program to a systematic project with different levels and functions covering more fields, including tourism, hotel, leisure, heritage, fashion, cultural creation and conferences and exhibitions. New patterns and platforms will be built to improve the quality of international education and the inferences Ningbo University would have both domestic and abroad.

Nowadays, with the development of Ningbo University, our Faculty of Liberal Arts and Communication is dedicated to the contribution of cultivating students and the construction of local and regional culture.

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